Every edition of the Tamadaba Trail begins long before the starting line. It begins in our imagination, in the way we represent ourselves as a community and as mountain runners. And this year, the image that will accompany us is born from a powerful concept:
Belonging. Unity. Pride. A community with its own soul.
The vision of the designer
The creator of the 2025 poster is Isora Macías, from Inventia, who from the very beginning envisioned a design that would be more than just a visual resource. It had to be an identity symbol, capable of expressing what it truly means to run in Tamadaba.
Her proposal emerged from several key ideas:
- The mountain as a shared territory, not just a racecourse.
- The runner as a figure that doesn’t invade, but blends into the environment.
- The strength of the aboriginal origins of Gran Canaria, where nature and community were inseparable.
From this inspiration, a powerful visual metaphor was born: a shoe growing out of the earth itself. Its sole is volcanic rock; its upper blooms into mountains, pines, and trails. A shoe that doesn’t step on the land—it extends from it.
Ancestral inspiration
The artwork also draws on aboriginal symbols and that deep sense of community that has always defined our people. The ancient inhabitants of the Canary Islands regarded the land as sacred, a space for life and unity. That spirit beats within the poster: this is not just about running, but about belonging to something greater, feeling pride in our roots and in the pine forest that embraces us.
Colors and strength of the stroke
The design uses earth tones and warm shades, evoking rock, volcanic sand, and the raw strength of Gran Canaria. Each stroke is firm, like every stride in the mountains—yet organic, reminding us that each step is connected to the life around us.
An invitation to live Tamadaba
The poster is not only an image: it’s a gateway to the Tamadaba Trail experience. An invitation to run in community, to roar with the trail, to breathe the forest. To remember that this is not an isolated event but a ritual of belonging and unity, where every runner and volunteer is part of a community with its own soul.
Because in Tamadaba, the mountain is not just run—it is breathed, honored, and shared.
